— The Blue Fox Tavern —
Branding
The Blue Fox Tavern is a special Role-playing or also known as RPG themed tavern restaurant brand that specializes in mainly drinks and some food that are RPG character class themed. The objective of this project was to design a tavern brand based on blue foxes and RPG games. Many games include foxes as one of their main animals in their games especially in RPG games.
Concept
Branding
Illustration
Shirt design
Stickers
Deliverables
Timeframe
12 weeks
Colors
#0190B5
#282229
#9E1F63
Logo
The logo represents an organic shaped fox that has its tail surrounding the name of the tavern.
Business Card
The business card features the logo as well as the owner’s name tavern information.
Menus
Both menus features different foods and drinks that represent different RPG Character classes.
Stickers
The stickers features the logo of the tavern and also a cool illustration of a blue fox that represents the tavern.
Staff T-shirts
The staff working during their shifts will have a uniform shirt to wear.
Merchandise T-shirts
Merch for customers to purchase at the tavern.